ICADE PROMOTION to build "LA PLATEFORME", a 25,000 m² digital campus in Marseille

ICADE PROMOTION to build "LA PLATEFORME", a 25,000 m² digital campus in Marseille

Following a consultation process launched last March, Icade Promotion was chosen to build this innovative campus in the coastal zone of the Euroméditerranée extension.

Headed by entrepreneur Cyril Zimmermann, "La Plateforme" is a digital and new technologies school co-founded with the Top 20 Club, which brings together the major companies in the Aix Marseille metropolitan area. It offers a wide range of training courses designed to train coders and web developers, security experts, engineers specialized in Artificial Intelligence, and company executives through continuing education programs.

Temporarily based in the second district of Marseille, the aim of "La Plateforme" is to develop, alongside Icade Promotion, a 25,000 sq.m. digital campus that will include

  • La Plateforme" School;
  • Approximately 2500 m2 of cultural spaces (movie theaters, auditorium ....);
  • Local shops and solidarity services (associative incubator, solidarity grocery store, café, restaurant, repair and craft workshops...);
  • A cooking school;
  • A sports field...

This campus will be located in the coastal ZAC of the Euroméditerranée extension and will meet the ambition of creating the Mediterranean and coastal city of tomorrow, sustainable and innovative, offering an international dimension to Marseille with 30,000 additional inhabitants and 20,000 new jobs.
Designed by the architectural firm Encore Heureux, the project will see the rehabilitation of an industrial wasteland that will emphasize the enhancement of the heritage, including the conservation of existing buildings.

The project aims to achieve the most ambitious environmental certifications and labels (BDM, BREEAM, RE 2020, E+C- level E2C1).
Delivery is scheduled for July 2025 for the start of the school year in September 2025. Facilities and activities will be planned during the provisional phase.


About Icade
Icade is an office and healthcare property company (100% ownership of €15.5 billion as of December 31, 2021) and a housing/tertiary/public facilities developer (economic sales of €1.1 billion in 2021). Icade designs, builds, manages and invests in cities, neighborhoods and buildings that are innovative, mixed-use, inclusive, connected places with a reduced carbon footprint. Places where it's good to live, work and play. In conjunction with its stakeholders, Icade has made low-carbon development a strategic priority in order to reinvent real estate and contribute to a healthier, gentler and more welcoming city. A major player in Greater Paris and the regional metropolises, listed (SIIC) on Euronext Paris, Icade's main shareholder is the Caisse des Dépôts Group.

Press contact Icade:


About The Platform
www.laplateforme.io
Located in the center of Marseille, La Plateforme is an IT and digital professions school accessible to all without any tuition fees. Based on work-study programs in companies, its courses offer students from all backgrounds several years of study that can lead to professional qualifications equivalent to levels ranging from Bac+2 to Bac+5. Building on its success since its opening in 2019, La Plateforme is expanding with the goal of training 3,000 students per year by 2026. The school aims to become the first inclusive digital school in France based on work-study programs in companies and is developing a 25,000 m2 campus dedicated to training.
press contact: presse@laplateforme.io

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Numeum signs a new partnership with La Plateforme school to strengthen education and training for digital professions

Numeum signs a new partnership with La Plateforme school to strengthen education and training for digital professions

As part of its relationship with training institutions and in order to expand the pool of talent and skills available to digital companies located in the South - Provence-Alpes-Côte-D'azur region, Numeum announced today a partnership with the digital school La Plateforme in Marseille.

Collaboration to strengthen training in technology and computer code professions

For one year, Numeum, the leading professional organization in the digital ecosystem in France, and La Plateforme, a digital training school in Marseille, are partnering to promote excellent digital training courses that lead to certification and professionalization for all, regardless of background, degree or resources.

As part of this partnership, Numeum will become the sponsor of the next class of La Plateforme. To facilitate the professionalization of students, they will have privileged access to Numeum's network of member companies to find an internship or an apprenticeship contract.

The two organizations will also support the implementation of local events to raise awareness of digital training and job opportunities in the sector.

"Digital companies are recruiting and lack qualified personnel. This partnership with La Plateforme is in line with Numeum's actions to support digital training at all levels and we are delighted to officially sponsor the next class of students in this sense."

Olivier Cazzulo, Numeum's Regional Delegate for the Southern Region

"We are delighted with this partnership and Numeum's support for the Platform and our students. We are in line with our objective towards companies, which is to be able to offer them a very easy way to recruit high-level human resources in the field of information technology".

Cyril Zimmermann, President of La Plateforme

Media contacts

 

About Numeum
Numeum is the professional organization of the digital ecosystem in France. It represents digital services companies (ESN), software publishers, platforms and engineering and technology consulting companies (ICT). Numeum brings together more than 2,300 member companies that generate 85% of the sector's total revenue. Chaired by Godefroy de Bentzmann and Pierre-Marie Lehucher, Numeum's goal is to put digital technology at the service of human beings with two founding ambitions: to accompany the country in the generalization and democratization of digital training; and to act in the service of responsible digital technology for businesses, society, humans and the planet. Numeum's commitment is based on 4 pillars of action: promoting and defending the interests of its members and their businesses, embodying digital France in Europe, leading the digital ecosystem to promote synergies and innovation, and strengthening service to all digital companies. Numeum is a member of the Syntec federation. The digital sector represents more than €55 billion in sales and 538,000 employees in France.
For more information: numeum.fr

About The Platform
www.laplateforme.io
Located in the center of Marseille, La Plateforme is an IT and digital professions school accessible to all without any tuition fees. Based on work-study programs in companies, its courses offer students from all backgrounds several years of study that can lead to professional qualifications equivalent to levels ranging from Bac+2 to Bac+5. Building on its success since its opening in 2019, La Plateforme is expanding with the goal of training 3,000 students per year by 2026. The school aims to become the first inclusive digital school in France based on work-study programs in companies and is developing a 25,000 m2 campus dedicated to training.
press contact: presse@laplateforme.io

 

 

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Oreegami and La Plateforme join forces to train Marseilles residents in Digital Marketing

Oreegami and La Plateforme join forces to train Marseilles residents in Digital Marketing

Oreegami and La Plateforme have joined forces to launch the Oreegami@LaPlateforme digital marketing course in Marseille. A free 3-month training + 12-month work-study program that leads to a Bachelor's degree (Bac+3/4).

7.7 billion euros have been invested in online advertising in 2021 (SRI)! Social networks, search engines, content sites, video and audio platforms, so many media and tools that you must learn to master to develop your business.

Oreegami@LaPlateforme proposes to train job seekers in the region in these exciting and evolving professions.
A free 15-month course for people from all backgrounds, which offers a hybrid format with face-to-face sessions, online training sessions and a 12-month alternation, all using an active pedagogy based on real cases.
With a positioning close to that of the Platform on equity, inclusion and the systematic use of work-study in companies, Oreegami proposes to reveal and train in the digital marketing and data professions for which the demand from companies is very strong at the national level, in the PACA region and in the Aix Marseille Provence metropolis.

"La Plateforme, a true institution on digital in Marseille, was an obvious partner for us because we share the same values of innovation and inclusion."

Yann Gabay, founder and CEO of Oreegami

"We are delighted to welcome Oreegami to Marseille as our values and missions are very similar. This partnership allows us to take another step forward towards our goal of making Marseille a European digital capital; an inclusive, caring and successful capital."

Cyril Zimmermann, President of La Plateforme

 

The first class of 16 students, selected on the basis of cognitive tests, entered the school on May 2nd and Oreegami@LaPlateforme plans to welcome the next class in September 2022, and then each quarter.
The association of the 2 schools aims to offer training in Marseille open to all with the possibility of obtaining a Bachelor's degree "Digital Marketing and Online Advertising Manager" which is based on a professional title RNCP level Bac +3.

 

About Oreegami:
Founded in 2018, Oreegami is an academy that combines traditional learning and coaching techniques to train classes of Digital Marketing experts. Free training, it is supported by executives from major web platforms and advertising agencies. Its founder's mission is to train the future elite of Digital Marketing and Data among motivated job seekers selected for their abilities more than their knowledge, taking advantage of the chronic lack of operational resources in this sector.

About La Plateforme:
La Plateforme is continuing its development by expanding the range of training courses offered through this partnership in order to promote Marseille's position as the European capital of the Digital Age. This ambition will also materialize through the creation of the La Plateforme Campus, which will train 3,000 students per year starting in 2025.

 

 

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Frank McCourt meets the students of Innovation Lab#2

Frank McCourt meets the students of Innovation Lab#2

Frank McCourt came to visitInnovation Lab#2, Web3: Building the Social Networks of Tomorrow, a joint project between Project Liberty & La Plateforme
He came to discuss the prototypes with La Plateforme students, which will be presented at #UnfinishedLive later this year.

Frank McCourt spoke with students to answer additional questions regarding the impact of ethical technology on the future of the internet and various policy areas.

"We need to build in the ideals and principles we want that will support democracy, not just build the technology and see what happens," Frank said. "Technology is agnostic to democracy...we need people to shape it."

To date, Project Liberty 's work has included the development of a groundbreaking open-source protocol called the Decentralized Social Networking Protocol and the launch of the McCourt Institute alongside founding partners Georgetown University and Sciences Po.
The project is strengthened by the work of Unfinished and dozens of organizations that make up its partner network, such as The Platform.

Frank MacCOurt and the Innovation Lab students

[Report] The inclusive digital school La Plateforme develops to meet the needs of companies

[Report] The inclusive digital school La Plateforme develops to meet the needs of companies

From dream to reality. The idea of a campus open to all was born in the head of a businessman, tired of not finding qualified personnel to run his IT companies.

Cyril Zimmermann has sold everything to embark on this entrepreneurial adventure in 2019, with a great ambition: "Here we welcome all publics, all ages, all educational, social, professional levels to train them in the computer professions."

The entrepreneur has created "La Plateforme". It will experience the growth of a startup.

Full report on Destination Méditerranée: https: //destimed.fr/Marseillle-L-ecole-numerique-inclusive-La-Plateforme-se-developpe-pour-repondre

 

Video produced by Destination Méditerranée

 

 

 

SME Challenge: nearly 200 students responded to the challenges set by 20 SMEs in the region during the 1st edition of the Hackathon organized by La Plateforme

SME Challenge: nearly 200 students responded to the challenges set by 20 SMEs in the region during the 1st edition of the Hackathon organized by La Plateforme

Organized in partnership with Amazon.fr and the Accélérateur du Numérique, the Challenge PME hackathon is designed to help companies in the region formalize their ambitions in terms of digitizing their activities.

This event aims to mobilize 600 students and 200 SMEs over two years.

The first edition of the Platform SMB Hackathon with Amazon in brief:

  • 20 SMEs offering 32 challenges to the students of the Coding School La Plateforme (website, online store, automation tools, mobile applications...)
  • Nearly 200 students organized into 32 project teams, worked non-stop for 48 hours to develop the best solutions
  • The entire educational team of La Plateforme is mobilized to support the student teams
  • In addition to Amazon, the participation of regional partners of the Platform committed to supporting SMEs: the CCIMP, the UPE13, La Provence.

"This extension of our partnership with Amazon is perfectly in line with La Plateforme's strategy to bring the world of education closer to the world of business.
For the students, it's a great opportunity to put into practice real business problems, to strengthen their CVs and to develop their network.
For the companies, it is a concentration of energy and expertise on digital at their service, but also great meetings and the prospect of future collaborations with the school!

Cyril Zimmermann, founder of La Plateforme 

The Hackathon was launched on the evening of March 28 and ended on March 30 with a prize-giving ceremony for the best projects:

  • E-commerce award presented by Amazon
    Company: Atelier Cribili
    Group of students: Fatima Elmouhine, Lucas Verdier, Ismail Bouasria, Ifanl Ibrahim
  • Technology prize awarded by the CCI Aix Marseille Provence
    Company: Incubateur Belle de Mai
    Group of students: Ridha Boughediri, Sébastien Bargier, Yonathan Darmon, Thomas Germany, Aurélien Adjimi
  • User Experience Award from La Provence
    Company: Fonds épicurien
    Student group: Thomas Doan, Johan Bouguermouh, Feriale Bourega, Samir Bensalma, Shun Lassal
  • Special jury prize awarded byUPE13
    Company: Technology Based Magic
    Group of students: Mourad Boussiouf, Dorian Palace, Laura Scognamiglio, Andre Grassi, Tony Guillot

"By joining forces with La Plateforme, we are proud to be part of the talent factory in Marseille and its region.
This partnership is an extension of our commitment to promoting equal opportunities and access for all to the digital professions.
We also share with Cyril Zimmermann the same vision of the need to help French companies accelerate their digitization and are therefore delighted to contribute to the Platform's student/SME challenge, whose first edition was a success.
In this sense, the Digital Accelerator, a free online e-commerce training program, aims to accelerate the digital transition of French VSEs and SMEs."

Ismail Bouzelfen, Program Manager at Amazon.com

Nine months ago, La Plateforme and Amazon.fr entered into a multi-year, two-part partnership:

  • to promote inclusion via digital technology by helping to finance training courses in code, data and cyber, taken free of charge by students at La Plateforme;
  • contribute to the digitalization of SMEs, via the development of content for Amazon's Digital Accelerator (a site that allows SMEs to access online training and other free content); but also by organizing events such as the SME Hackathon organized in recent days at La Plateforme.

 

 

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Project Liberty and La Plateforme join forces to reimagine social networks and train future tech leaders

Project Liberty and La Plateforme join forces to reimagine social networks and train future tech leaders

FRENCH VERSION / VERSION FRANÇAISE

Project Liberty, which aims to transform the way the Internet works to support democracy, restore trust and create a fairer economy, announces a new partnership with the Mediterranean digital and new technologies campus La Plateforme, focused on training future tech leaders and supporting Web3 innovations

PARIS, FRANCE - Project Liberty is partnering with La Plateforme for the second Innovation Lab challenge , "Web3 & Social Networks of Tomorrow," an ambitious effort to create several prototypes that demonstrate the potential of decentralized social networks, leveraging the shared social graph and blockchain technologies developed in Project Liberty.

This challenge takes the form of a Marseille-based bootcamp, which runs from March 25 to June 10, 2022. Participants will research the current social networking landscape, imagine and explore new models, and finally validate tangible ideas to build POC (Proof of concept) prototypes. These prototypes will then be developed by La Plateforme students in the summer of 2022 into working decentralized social network applications and presented at the Unfinished Live conference in September in New York City.

You can find more information about the bootcamp and how to register here.

In 2021, The Platform joined the Unfinished Network, which brings together organizations working for a more just future in technology, democracy and economics.

Cyril Zimmermann, founder of La Plateforme:

"We are pleased to initiate this pioneering partnership with Project Liberty that brings more than code and mentorship - it's about sharing common values and increasing our ability to evolve in a rapidly changing digital world through education.

We look forward to working with students, passionate creatives interested in digital culture and future design, researchers, engineers and developers, young entrepreneurs and others who care about digital, social and economic justice."

Frank McCourt, founder of the Liberty Project and CEO of McCourt Global Group:

"We are excited to deepen our partnership with The Platform to create opportunities for Marseilles residents, train future tech leaders, and bring forth a new architecture for the web that is decentralized, open to all, and that - by its very design - would shift the abusive power of large internet platforms and the value created to individuals, and help address our most pressing societal challenges.

Decentralization and Web3 offer new opportunities to rethink social networks and explore new, less harmful and more inclusive models. We look forward to seeing the fruits of this creative thinking and the new use cases that our partnership will enable.

To officially launch the partnership and innovation lab, The Platform will host an inaugural event on March 25, 2022 at 5pm, featuring social media artist and researcher Darius Kazemi, and Unfinished Labs President Braxton Woodham. Follow the event live here.

 

Download the press release

 

About us

Project Liberty

Project Liberty aims to build a new foundation for the digital society, where citizens are once again in control of their data, where ethical principles are an integral part of technology, and where economic opportunities are available to both users and developers. The initiative also aims to accelerate the transition to an open and inclusive data economy that puts citizens in control, allowing everyone to benefit from the value created by their participation and contributions. The success of this project will depend on the active participation of many people and organizations working together for a better future.

Project Liberty seeks to mobilize diverse profiles and provide them with the essential infrastructure they need to catalyze change. We have developed the Decentralized Social Networking Protocol (DSNP), a revolutionary open source protocol that will serve as the foundation for the next generation of the Web. At the same time, we are bringing together several networks of organizations seeking change, including through the creation of the McCourt Institute, to ensure that digital governance becomes a priority component of new technology development.

The Platform

La Plateforme is the Mediterranean Campus for digital and new technologies co-founded with the Top 20 Club, which brings together the major companies in the Aix Marseille metropolitan area. It offers a wide range of training programs designed to train coders and web developers, security experts, engineers specialized in Artificial Intelligence, and corporate executives through continuing education programs. The Platform will welcome 400 students in 2021/22 and plans to train 3,000 in 2025/26 to become the first European digital campus.

Media contact

If you would like to participate in the event on March 25 or request an interview, please contact Ana Ramic, McCourt Institute, ana.ramic@mccourt.com, +49(0)15165114216

 

 

 

ENGLISH VERSION / FRENCH VERSION

Project Liberty and La Plateforme Partner to Reimagine Social Networks and Train Future Tech Leaders

 

Project Liberty, which aims to transform the way the internet works to support democracy, restore trust, and create a more equitable economy, announces a new partnership with the Mediterranean campus of La Plateforme, a digital and new technologies school focused on training future tech leaders and supporting Web3 innovation.

PARIS, FRANCE - Project Liberty is teaming up with La Plateforme for Innovation Lab's second challenge, "Web3 & Social Networks of Tomorrow", an ambitious effort to recruit talent and create several new prototypes that demonstrate the future of decentralized social networks made possible by the shared social graph and blockchain-enabled technologies developed under the banner of Project Liberty.

This challenge is part of a Marseille-based bootcamp, which runs from March 25 until June 10, 2022. Participants will conduct research on today's social media landscape, imagine and explore new models and, ultimately, consolidate tangible ideas to build proof-of-concept prototypes. The prototypes will be developed by La Plateforme's students during summer 2022 into functional, testable applications of decentralized social networks and presented at the Unfinished Live conference in September in New York City.

More information about the bootcamp, including how to enroll, can be found here.

In 2021, La Plateforme joined the Unfinished Network, a community of institutions working toward a more just future in technology, democracy, and the economy.

Cyril Zimmermann, founder of La Plateforme stated:

"We are glad to initiate this pioneering partnership together with Project Liberty, which is contributing more than code and frameworks - it's about sharing the same values and empowering people through education in a fast-moving digital world.

We are excited to work with students, passionate creatives interested in digital culture and future design, researchers, engineers and developers, young entrepreneurs, and others who are concerned about digital, social, and economic justice."

Frank McCourt, Founder of Project Liberty, and Chairman & CEO of McCourt Global, Inc. said:

"We are thrilled to deepen our partnership with La Plateforme to create opportunities for the Marseillais, develop future tech leaders, and advance a new architecture for the web that's decentralized, open to all, and - by its very design - would shift the awesome power of the internet and the value it creates from major platforms to people, and help address our most urgent societal challenges.

Decentralization and Web3 bring new opportunities to rethink social networks and explore new models that are less harmful and more inclusive. We look forward to the creative thinking and new use cases our partnership will help to unlock."

To officially launch the partnership and the innovation lab, La Plateforme will host an inaugural event on March 25, 2022, at 09:00 PDT / 12:00 EDT / 17:00 CET, featuring artist and social media researcher Darius Kazemi, and president of Unfinished Labs Braxton Woodham. Follow live here.

 

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About 

Project Liberty

Project Liberty aims to create a new civic architecture for the digital world that returns the ownership and control of personal data to individuals, embeds ethical values into technology, and expands economic opportunities for web users and developers alike. The initiative seeks to accelerate the world's transition to an open, inclusive data economy that puts citizens in control - a future in which all people can benefit from their participation and contributions. The success of this work depends on many people and organizations actively working together to shape a better future.

Project Liberty is working to engage diverse voices and equip them with the critical infrastructure needed to catalyze change. The tech team behind Project Liberty has developed a groundbreaking open-source protocol called the Decentralized Social Networking Protocol (DSNP) to serve as a new infrastructure for the next generation of the web. Project Liberty is also bringing together networks of organizations that seek change, including the formation of McCourt Institute, to help ensure that digital governance is embedded and prioritized in the development of new technology.

The Platform

La Plateforme is a school of digital and new technologies co-founded with the Club Top 20 bringing together the major companies of the Aix-Marseille metropolis. It includes a diversified training offer designed to train coders and web developers, security experts, engineers specialized in Artificial Intelligence, and company executives through continuing education cycles. La Plateforme welcomed 400 students over the year 2021-22 and plans to train 3,000 students in 2025-26 to become the top European digital campus.

Media contact

If you are interested in attending the March 25th event or interview opportunities, contact Ana Ramic, McCourt Institute, ana.ramic@mccourt.com, +49(0)15165114216